27/6/2020
PUNE: Tanishq,
a jewellery brand announced the launch of their latest collection- Aarambh. The
collection embodies the resilient human spirit yearning for new beginnings. Aarambh
features intricate and finely detailed ethno contemporary designs which makes
this collection a seamless blend of ethnicity and modernity.
The ‘Aarambh’ collection, with its new-age charm and
exuberating vibrant colors, beautifully encapsulates the essence of embracing
the present with grace and strength as one looks ahead to a world full of new
possibilities and hope.
The latest collection from Tanishq focuses on the lightweight
and everyday jewellery with minimal, elegant and artistic craftsmanship. Aarambh
features more than 200 designs in Gold, Diamonds, Polki Kundan. Tanishq has
truly transformed the way jewellery is brought to life using multitudes of
techniques like Briolette, Stamping, Crafting and Engravings etc. amongst
others radiating unmatched grace and beauty.
Speaking about the new launch of Aarambh collection, Ranjani
Krishnaswamy, General Manager, Marketing, Jewellery Division said “We are pleased
to announce the launch of our latest collection ‘Aarambh’ which is an ode to
the new beginnings, a tribute to the resilient human spirit as we all embark
upon a new journey with hope and positivity. Tanishq’s superior craftsmanship
and design sensibilities come alive through this collection. Aarambh
brings in effortless elegance with use of techniques known as Briolette,
Electroform and Nick & Clusters to name a few. Each piece of jewellery is
handcrafted with love and blessings of the artisans to create a true
masterpiece. At Tanishq, we wish everyone an auspicious ‘Aarambh’ - a new dawn
full of reimagined possibilities.’
Starting at Rs 25,000 the Aarambh collection will be available
across all Tanishq stores in India and on Tanishq’s e-commerce platform http://www.tanishq.co.in.
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