Thursday, January 30, 2020

Prism Johnson launches Nobilia experience Centre


(L-R) Anuj Agarwal, Pankaj Sharma, Rahul Shrivastav
30/1/2020

PUNE: Prism Johnson Ltd., a leading Integrated Lifestyle Solution provider, announced the expansion of its strategic partnership with Germany’s Nobilia, the world’s biggest manufacturer of modular kitchens, by expanding its operations and opening an exclusive store in Pune, Maharashtra.

The Experience center was inaugurated by Chief Guest Pankaj Sharma, President – Johnson Bathrooms and Nobilia Kitchens, along with Rahul Shrivastav, General Manager, Kitchen Division, Johnson- Nobilia and Anuj Agarwal, Principal Franchisee.

Through Nobilia, Prism Johnson Ltd. is keeping with their commitment to constantly provide luxury and style by offering German-made modular kitchens in India thereby showcasing global trends in the kitchen business. Till date Nobilia has sold approximately 400 kitchens in Pune alone. The new 3000 sq. ft. concept store of Nobilia is located at M/s. Asquare Exquiso, on Law College road in Pune. The store also displays the latest offering from Nobilia that include water proof kitchen work tops, free standing washing machine or dishwasher solution, anti-finger print shutters.

In addition, Qube, metal sections are a new need base innovation from Nobilia that is also available at the store along with “System and Design” in Standard, XL and Maxi 3 heights that  provide more space and design element to play with height in the kitchen. Nobilia has recently introduced SpaceFlexx® an exclusive organising system for storage containers. This feature is absolutely ideal for people who love a tidy kitchen, but haven’t been able to find any kind of order inside the cabinet. Virtually every kitchen utensil can be stored in SpaceFlexx® as it has a flexible divider Nesttex® that adjusts to fit the contours and sizes of the stored goods. This way, SpaceFlexx® can flexibly hold utensils of different sizes and shapes securely in their place.

As a solution provider, Nobilia is more than kitchens. The brand has come up with a range of innovative new offerings for Utility rooms, Bathroom furniture and for Living spaces.
Pankaj Sharma, President – Johnson Bathrooms and Nobilia Kitchens said, “The Nobilia Experience centre in Pune is a synergy of Nobilia’s world class technology and Johnson’s legacy of providing world class solutions. Prism Johnson Ltd. has been progressively focusing on its modular kitchen business, an integral growth driver of its diversified emerging businesses. The potential for high-end luxury products in Mumbai and various other smaller emerging cities has prompted brands to reach out and cater to the localised needs of these markets. We are proud to be partnering with Anuj Agarwal, a young enthusiastic entrepreneur with good knowledge of selling solution based product to HNI segment in Pune.”

Embracing this opportunity, H & R Johnson (India) sees great potential for growth of modular kitchens in modern India, as consumers are not only looking for practical solutions but are giving equal importance to lifestyle, design and comfort.

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