28/11/2019
PUNE: EaseMyTrip
(EMT), an online Travel Aggregators segment has come up with a distinctive
offer for its customers in Pune as a token of gratitude. The company has come
up with an attractive flight offer especially for the Puneites. EaseMyTrip Travels
offers flat Rs. 500 discount on domestic and Rs. 2000 discount on International
flights exclusively for Pune customers.
Pune is one of the fastest growing metropolitan cities and the
second largest in Maharashtra just after Mumbai. Known for its mesmerizing
natural beauty, the city serves as the centre of several sports, yoga,
Ayurveda, and cultural & educational institutes. Over last two decades,
Pune has been getting a lot of traffic domestically with students and IT
professionals flocking to this beautiful city for career opportunities. Lately,
it has also emerged as an IT hub with numerous IT/Tech start-ups emerging from
the city.
More than 25 flights take off for Pune Airport daily from
various destinations. As per the statistics shared by AAI for the period April
2018 - March 2019, the airport handled passenger movement of over 90 lakh.
Pune accounts to over 6% of EMT’s user base which the company
is determined to increase to over 20% in coming year 2020. Presently, Pune is
one of our key target markets from where we receive maximum bookings positioned
at number 5. Along with industries and institutes, the city is also home to
several tourist attractions such as Shaniwar Wada, Aga Khan Palace, Empress
Garden, Katraj Snake Park, Mahatma Phule Museum, Osho Ashram, Raja Dinkar
Kelkar Museum and many more.
Understanding the potential of its growth and tourism
opportunities, the company is offering a discount of flat Rs. 500 on domestic flights
and Rs. 2000 on International flights, to the customers of Pune. All they need
to do is book a flight through EaseMyTrip and apply the promo code “EMTPUNE” to
avail attractive discount on their flight bookings.
Commenting on the same, Prashant Pitti, Executive Director,
EaseMyTrip said, “Pune offers a perfect standard of living, peaceful
environment, pleasant climate and natural beauty to the residents as well as
visitors. Travellers from different parts of the world come to the city for
education, to discover its old world charm and visit the famous Osho Ashram.
This creates an incredible opportunity for EaseMyTrip to increase its presence
in the city. At present, we receive around 22 thousand monthly booking from
this city but we are planning to increase this number at least by 50% in coming
year. We have introduced a couple of promotional offers for the customers in
Pune and will continue to enhance services in this region to boost our customer
base and market share.”
As a business policy, EaseMyTrip does not charge any
convenience fee from its customers while booking any air tickets on its website
unlike many other companies in this sector. The company has also offered the
customers free bus ticket to Mumbai from its nearby airports for the duration
of Mumbai Airport’s partial runway closure.
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