13/11/2018
PUNE: Fullerton
India, a leading non-banking financial company with a strong pan-India
presence, donated 22,400 kg rice and grains this Dhanteras as part of its Ek
Mutthi Chawal – A handful of rice initiative.
This year, the initiative marked its third successful edition
with donation from 4,000 employees of Fullerton India, impacting 6,000 underprivileged
children across the country. Fullerton India executed this in partnership with
several local and state-level NGOs working for underprivileged children and
orphanages, to reinstate its commitment to improving the lives of economically
weaker sections of society.
Commenting on this initiative, Shilpa Desai, General
Manager and Head- Marketing and Cross Sell, Fullerton India said,“Approximately
15% of the country’s population is undernourished, with one in every four
children being malnourished anddevoid of basic necessities like food for
sustenance. At Fullerton India, we are in cognizance of this issue and launched
Ek Mutthi Chawal- A handful of rice three years ago to address the growing
concern."
She added "in alignment with our endeavour to contribute towards enhancing the
socio economic status of underserved communities, this initiative helps us
expand our outreach to the deprived sections of society. Further, we believe in
an inclusive culture at our workplace and this allows every employee,
irrespective of hierarchy, to take the onus of spreading festive cheer in their
own capacity.”
375 employees from Maharashtra alone contributed 4,000 kg of
rice and grains this year. In the previous years, Fullerton India impacted
4,000 lives across the country by donating 10,000 kg of rice in association
with various partner NGOs.
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